Historicising Transmedia Storytelling: Early Twentieth-Century Transmedia Story Worlds (Routledge Research in Cultural and Media Studies)

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Management number 232095122 Release Date 2026/06/18 List Price US$17.02 Model Number 232095122
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Tracing the industrial emergence of transmedia storytelling—typically branded a product of the contemporary digital media landscape—this book provides a historicised intervention into understandings of how fictional stories flow across multiple media forms. Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge, thereby providing a valuable contribution to the growing field of transmedia studies as well as to understandings of media convergence, popular culture, and historical media industries. Read more

ASIN B0GFHJQ27C
XRay Not Enabled
ISBN13 978-1315439501
Edition 1st
Language English
File size 475 KB
Page Flip Enabled
Publisher Routledge
Word Wise Enabled
Print length 215 pages
Accessibility Learn more
Screen Reader Supported
Part of series Routledge Research in Cultural and Media Studies
Publication date November 3, 2016
Enhanced typesetting Enabled

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